Why Atom Studio?
We’re an award-winning, full-service creative studio with over a decade’s worth of experience creating stunning 2D animated videos.
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Just some of the amazing brands we've worked with
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We’ve had the pleasure of working with Atom for over three years, creating content aired to millions of viewers over the globe. Their work is incredible but what really sets them apart is their attitude, dedication and commitment to getting a job done and always striving to do the best.
Ed Gay, Senior Graphics Producer
Our process
Producing a 2D animation can be complex but we partner with you at every stage of the process to ensure we create something amazing that brings your dreams to life and achieves your objectives.
Discovery
We arrange a kick-off call to chat through the brief, discuss your goals and objectives of the project and highlight any challenges. We also discuss the potential style of the animation and go through any references.
Development
We then develop a concept and script for your project. Once that's agreed, we develop an Audio/visual script. We'll also create visual references and from that we produce style frames and storyboards.
Animation
Once that stage is signed off, we move onto animation. We produce a preview for you to review. This allows you to provide feedback early on in the production. We then carry on with the rest of the animation.
Audio
With your animation complete, we go ahead and mix the voiceover and music and add sound effects to really add production value and immerse the viewer. Audio is the secret sauce to any successful project.
Final delivery
Now that production has finished, we supply you with your final animation in whatever format you require. We can also produce edits for social media and give advice when it comes to launching your video.
What is 2D animation?
2D animation is a traditional animation technique involving creating a series of images or frames in a two dimensional format. When played back one after the other, these images create the illusion of motion. The term 2D animation is a broad term, encompassing a range of different styles and techniques from hand-drawn animation to digitally created animation. It’s versatility is its ultimate strength and can be used in a wide range of applications. 2D animation can also be used in a variety of styles.
What are the benefits of 2D animation?
2D animation is a far more cost-effective approach than 3D animation and is perfect for most projects. It’s simplicity is one of its greatest advantages and helps communicate extremely complex topics in a way that is clear and easy to understand. It also allows for greater flexibility, meaning clients can make changes and adjustments to the animation far more easily than in 3D animation. When it comes to style, 2D’s unique aesthetic can be tailored to match the look and feel of an project.
