An abstract journey through CadDo's SaaS & how it works with ESG data.

CadDo came to Atom wanting to create several videos to communicate to prospective customers the challenges they could face managing and working with ESG data.

The goal was to explain how CadDo’s toolsets and capabilities could make it much easier and save them valuable time. They wanted the tone of the animation to be direct, confident and assertive.

We decided to get away from the cliche computer screens to explain what CadDo can achieve for their clients business and instead created an abstract take on managing data using a sphere to represent a piece of data on it’s journey through the process.